News Israel today

latest news from Israel in english

Pharmaceutical company Isis changes its name to not be associated with terrorists

American Isis Pharmaceuticals announced that it is changing its name to Ionis Pharmaceuticals. Accordingly, the company’s Ticker will be changed from ISIS to IONS.

The reason for the rebranding is the company’s refusal to be associated with the terrorist organization «Islamic state», the full name of which in English is Islamic State of Iraq and Syria formed into the acronym ISIS.

The decision to change the company’s name, called 26 years ago in honor of the Egyptian goddess ISIS was adopted after the terrorist attacks in Paris.

It should be noted that this is not the first case of such renaming. In 2014, T-Mobile and Verizon have released an application for smartphones that functions as an electronic wallet.

The app, called Isis, it was soon to be renamed Softcard.

At the same time, the Australian Rugby club «the devils of ISIS» (Isis Devils) will not be renamed because of the similarity with the acronym of the terrorist group ISIL (ISIS), despite the attempts of the leadership of the Australian Rugby League.

The club representative Kevin Grant had hoped that the terrorist group will soon disappear. «And we wear that name a long time already»,- he stressed. The team represents the district of ISIS, known for growing avocados and macadamia nuts.

Pharmaceutical company Isis changes its name to not be associated with terrorists 19.12.2015

Поделиться в соц. сетях

Опубликовать в Google Buzz
Опубликовать в Google Plus
Опубликовать в LiveJournal
Опубликовать в Мой Мир
Опубликовать в Одноклассники
Latest news from Israel in english © 2010-2015
38 queries